Propaganda Homework

I've decided that this ad by the NRA against Obama -is- propaganda in the sense that it seeks to influence voters of United States from voting for Obama, and uses sensitive situations and the manipulating of information to do so:

This video appeals to fear (the fear of someone breaking into your home and harming you/your family) and also uses a average, middle-class home as the setting for the crime taking place in the video (plain folks)

The speaker is also very vague about just what it is that Obama has voted "no" (and for emphasis, stresses that Obama has voted "no" four times) against; the speaker claims that Obama voted to make "you the criminal" in the event that you use a firearm against a criminal who has broken into your house, but I doubt that the situation is that simple. Instead, the speaker leaves out this information in order to demonize Obama for the sake of persuading voters to not vote for him.

The end of the video is a display of virtue words: "Defend freedom, Defeat Obama", implying that in order to protect the virtue of freedom, Obama must be taken down.

This video went viral because it shows a different side of Obama, a side that definitely contradicts the image of him that has been portrayed throughout his campaign (him being in favor of the "common" man).